The problem it solves
Every paid-media agency dies the same way: taking on the account that had no offer, no tracking, and no follow-up — then wearing the CAC that was never yours to fix.
Built for lead-driven businesses that want qualified leads, not just email addresses.
A pre-onboarding assessment that replaces the raw discovery form. Prospects see whether they're ready to spend today; you avoid the client whose landing page will bury your creative.
每次提交都会成为你仪表板中的一个打分潜在客户。
- Company, offer, and monthly budget band.
- Readiness band and the top blocker.
- Follow-up SLA — a strong buying signal on its own.
- Source tag: work-with-us · LinkedIn · cold email · newsletter.
能揭示真实信号的问题。
- 1What's the single core offer and price?
- 2Does the landing page ask for one clear action?
- 3Is conversion tracking in place today — pixel, GA4, server-side?
- 4What monthly ad budget can start on day one?
- 5How fast does a lead get a first reply — minutes, hours, next day?
每位潜在客户都会获得一个有分数、有价值的结果。
可以投放
Offer, landing, tracking, budget, and follow-up all in place — book the kickoff.
一个明确阻碍
One pillar is missing — send the fix, offer a paid setup sprint before spending live.
尚未准备好——先打基础
Two or more foundations broken — recommend a strategy engagement before any ad budget goes live.
带有品牌的个性化结果 — 而不是又一份 PDF。
每次提交都会以类似这样的评分结果页结束。潜在客户获得有用的信息,你得到带有背景信息的评分线索。
- 分数 + 结果分组,附带清晰的一行摘要
- 根据回答定制的推荐后续步骤
- 直接跳转到你日历的预约 CTA
Ready to launch
Clear single offer, a real landing page with a next step, conversion tracking in place, budget realistic for the market, and a follow-up SLA — worth a kickoff call this week.
Recommended next steps
- Book the kickoff and creative brief for next week
- Confirm pixel access and conversions API in the audit
- Draft the first test plan with the two-week budget
One link — share it everywhere it fits.
This template works well in the places your buyers already show up. Drop the link in a bio, a reply, or a scheduled campaign.
The 'work with us' page CTA
The LinkedIn bio and pinned post
The opening line of every cold email
Auto-reply to any 'can you run our ads?' inbound
A resource in your paid-media newsletter
The follow-up after every conference or podcast
关于此模板的问题
今天就启动这个评估漏斗。
自定义问题,连接到你的预约链接,开始获取评分线索。
This template scores ad-programme readiness against the criteria you configure. It is not an ad-account audit, a media plan, or a guarantee of ROAS.