有料広告準備度スコア
アカウントを引き受けて責任を背負う前に、そのブランドが本当に投資できる状態かをスコア化。
こんな方に: 新規案件を選別するペイドメディアエージェンシー、フリーランスバイヤー、社内マーケター。
5 問中 2 問目
Does the landing page ask for one clear action?
The problem it solves
Every paid-media agency dies the same way: taking on the account that had no offer, no tracking, and no follow-up — then wearing the CAC that was never yours to fix.
Built for lead-driven businesses that want qualified leads, not just email addresses.
A pre-onboarding assessment that replaces the raw discovery form. Prospects see whether they're ready to spend today; you avoid the client whose landing page will bury your creative.
すべての回答があなたのダッシュボードでスコア付きリードになります。
- Company, offer, and monthly budget band.
- Readiness band and the top blocker.
- Follow-up SLA — a strong buying signal on its own.
- Source tag: work-with-us · LinkedIn · cold email · newsletter.
本物のシグナルを引き出す質問。
- 1What's the single core offer and price?
- 2Does the landing page ask for one clear action?
- 3Is conversion tracking in place today — pixel, GA4, server-side?
- 4What monthly ad budget can start on day one?
- 5How fast does a lead get a first reply — minutes, hours, next day?
すべての見込み客がスコア付きの有益な結果を得られます。
ローンチ準備完了
Offer, landing, tracking, budget, and follow-up all in place — book the kickoff.
明確なブロッカーが1つ
One pillar is missing — send the fix, offer a paid setup sprint before spending live.
未対応 — まず基盤から
Two or more foundations broken — recommend a strategy engagement before any ad budget goes live.
ブランド付きのパーソナライズされた結果 — もう一つの PDF ではありません。
すべての回答はこのようなスコア付きの結果ページで終わります。見込み客は有益なものを持ち帰り、あなたは文脈付きのスコアリードを得ます。
- スコア + 結果バンドと分かりやすい一行サマリー
- 回答に合わせた次のおすすめアクション
- あなたのカレンダーに直接つながる予約 CTA
Ready to launch
Clear single offer, a real landing page with a next step, conversion tracking in place, budget realistic for the market, and a follow-up SLA — worth a kickoff call this week.
Recommended next steps
- Book the kickoff and creative brief for next week
- Confirm pixel access and conversions API in the audit
- Draft the first test plan with the two-week budget
One link — share it everywhere it fits.
This template works well in the places your buyers already show up. Drop the link in a bio, a reply, or a scheduled campaign.
The 'work with us' page CTA
The LinkedIn bio and pinned post
The opening line of every cold email
Auto-reply to any 'can you run our ads?' inbound
A resource in your paid-media newsletter
The follow-up after every conference or podcast
このテンプレートについての質問
今日、このアセスメントファネルを立ち上げましょう。
質問をカスタマイズし、予約リンクにつなげて、スコア付きリードの獲得を始めましょう。
This template scores ad-programme readiness against the criteria you configure. It is not an ad-account audit, a media plan, or a guarantee of ROAS.